Debate, Conversate, Create
We know 'Guftagu' sounds kind of funny, but hey – it’s a conversation starter. Guftagu, a Hindi word originating from the Urdu language, means conversation, dialogue, or interaction. We believe this best describes our design philosophy – design should be an ongoing, organic conversation.
Design is a medium not only for creativity, but also for communication, as a method of influencing behavior, and as a tool to evoke certain emotions. Designers have the power to use this medium as a force of change.
Guftagu applies this philosophy to how we work with our clients. We expect to have an open dialogue with you so that no one’s ideas get lost or clouded. Instead we hope this open conversation generates new ideas and innovative results.
